I didn't find entrepreneurship, it found me. Entrepreneurship was never one of the things on my list of what I wanted to be when I grew up when I was asked, "What would you like to be when you grow up?". I've always had a gift for creativity and the ability to combine ideas and visualize the bigger picture. However, I wasn't sure how I wanted to use my gift to help others who looked like me.
When I was 14 years old, my father gave me my first desktop computer and I began nurturing my gift. I became fascinated with digital design. I had questions, "What were the aims or strategies behind the compositions?" "How were digital graphics created?" In addition, I wanted to know how to create my own compositions. In order to do that, I studied web-pages, visual compositions, and graphics. In pursuit of my curiosity, I minored in Graphic Design at Georgia Southern University.
After college, like a lot of young creatives, I applied to various creative jobs. Despite my efforts, I was unable to find a position that was right for me or a company that truly excited me. I always felt I had a more meaningful purpose. I wanted to achieve my full potential. In the midst of my job search, I continued to design for small businesses and solopreneurs. In the course of gaining more work, and helping more clients, I noticed that the typical 9 to 5 lifestyle was no longer appealing to me. I was really enjoying the impact I was making and the brands I was changing.
My passion for creating design solutions for multiple companies, and the joy I found in making others happy by bringing their visions to life, led me to realize that my passion and my purpose work hand in hand. The work I do providing creative direction and developing visuals for small businesses and solopreneurs gives me deep satisfaction when I see my vision come to life. If I didn't have to make a living I would create and design for free. Through my journey, I want to empower more small businesses and solopreneurs to bet on themselves and believe in the value they provide in the world.